Privacy Policy

The majority of the personal data we process is collected directly from you through your interactions with our Games, Websites, advertisements, and other Services. Generally, this encompasses your device specifications and gameplay metrics (such as level progression and purchase history). Furthermore, we may acquire data from advertising networks and third-party partners regarding your preferences and transaction activities.

In more detail, depending on which of our Services you interact with, we will collect and process the following types of information:

Specifically, depending on your level of engagement with our Services, we collect and process the following categories of data:

• Usage and Interaction Data: Metrics detailing how and when you engage with our Games, ads, and Websites, the specific device hardware used to access our Services, and details regarding social gameplay (as elaborated below).

• Demographic Information: In specific jurisdictions, we collect your age, age bracket, or date of birth—either directly from you or via platform providers—to strictly comply with applicable local legal obligations.

• Geolocation Data: Coarse location information (limited to the state or country level) derived from your device settings.

• Communication Records: Transcripts and records of correspondence if you contact our customer service channels or respond to communications we send you.

• Social and Marketing Data: Additional information related to social features, Marketing, and Advertising, as further set out in this Privacy Policy.

• Third-Party Data: Information received from external entities (such as publishing partners, platforms, ad networks, and data aggregators), provided they have obtained your explicit consent or possess another valid legal basis to share such data with us.

We will collect device level identifiers and other information associated with those identifiers including:

• Device & Technical Data: Model, operating system version, language and time zone settings, IP address, app version, session length, and crash reports.

• Advertising Identifiers: Apple’s IDFA used strictly to support ad delivery and measurement.

• In‑App Purchase Records: Transaction identifiers to enable reliable restoration of any purchases under your Apple ID.

• how you play our Games and interact with our Websites or other Services (such as which of our Games you are playing, your progress through the Games, session time and duration, number of attempts at each level and purchases made).

How We Use Your Information

We, along with our authorized partners, process your personal data for the following purposes:

• Service Delivery and Support: To operate and provide our Games and Services, securely authenticate and activate your in-app purchases on our servers, and deliver responsive customer support when requested.

• Optimization and Personalization: To enhance and tailor game performance for your specific device, present customized in-game events, promotions, and offers, and execute marketing and advertising initiatives as detailed elsewhere in this Privacy Policy.

• Security, Compliance, and Legal Rights: To fulfill our legal and regulatory obligations, detect and prevent fraudulent activities, enforce our Terms of Use, and establish, exercise, or defend our legal rights.

Data Sharing with Publishers

We may also disclose your information to trusted third-party publishers and developers who create, operate, or provide Games and Services on our behalf.

To power analytics, advertising, and other features, we integrate with trusted third parties. These providers may process some of your data on our behalf under strict contractual obligations. Typical categories include:

• Analytics Platforms (e.g., Adjust) that help us understand user flows and retention metrics.

• Ad Networks (e.g., AppLovin, Unity Ads, Google AdMob) that deliver non‑personalized or personalized ads based on advertising identifiers. View their respective privacy policies for more details. (e.g., Google, Adjust )

• Crash Reporting Tools that automatically upload anonymized logs when the app unexpectedly terminates.

All partners are vetted for their commitment to data protection standards and may only use data for agreed‑upon purposes.

Providing and optimising our Services

We process your information to deliver, maintain, and continually enhance our Websites, advertising, and associated Services. This encompasses the analysis of aggregated data to ensure cross-device compatibility and to elevate the overall user experience for our global player base.

Use of Artificial Intelligence and Automated Processing

We leverage artificial intelligence (AI) and automated algorithms to personalize your gaming experience. This includes dynamic difficulty adjustment and the presentation of relevant challenges or in-game items (e.g., boosters, lives) tailored to your specific skill level and progression. Furthermore, we utilize AI to optimize our monetization strategies by delivering customized promotional offers and personalized deals derived from your unique gameplay habits and preferences. We also employ AI technologies to analyze your customer support inquiries, gameplay telemetry, and related data to efficiently route your requests to the appropriate support channels.

Customer service

Customer Support We process your personal information—specifically the details you voluntarily provide during communications with us—to fulfill your requests for customer support. Furthermore, we utilize this data to communicate with you regarding your inquiries, to issue important updates concerning our Services, and to manage your account and overall relationship with DENGWANG TECHNOLOGY. These processing activities are essential for continually enhancing your user experience.

Prevention of Fraud, Cheating, and Unlawful Conduct

We process your personal data to safeguard our Games and Services against cheating, toxic or abusive conduct, fraudulent transactions, and other illegal activities. To maintain a fair and secure gaming environment, we employ various monitoring mechanisms, including artificial intelligence (AI) technologies, to analyze account activity and detect anomalous player behavior.

Furthermore, we reserve the right to disclose your personal information to authorized fraud prevention agencies, law enforcement authorities (such as the police), or other regulatory bodies when mandated by applicable law, or when reasonably necessary to assist in the prevention and investigation of criminal activities.

Legal uses

We will use your information as required or permitted by any applicable law.

Detailed Data Collection and Processing

Specifically, the information we collect and the corresponding purposes include:

• Usage Metrics and Device Data: Granular details regarding your navigation of the Websites, the specific resources you access, the timing of your visits, and the device hardware utilized.

• Security and Fraud Prevention: Data processed strictly to detect and prevent cheating, toxic or abusive conduct, fraudulent activities, and other illegal behaviors. To this end, we may disclose relevant information to fraud prevention agencies, law enforcement, or other authorized bodies when legally compelled or necessary to prevent crime.

• Other Lawful Purposes: Any additional processing as expressly detailed throughout this Privacy Policy or as mandated by applicable laws.

Data Processed for Marketing Purposes

To ensure that our promotional communications and advertisements remain highly relevant and tailored to your interests, we process specific categories of your personal data. The information utilized for these targeted marketing initiatives includes:

• Device Identifiers: Advertising identifiers (e.g., IDFA, GAID) and other technical telemetry automatically collected from your device.

• Usage and Engagement Metrics: Telemetry regarding the specific Games you access and detailed information concerning your behavioral interactions across our Services.

• Third-Party Data: Supplementary information acquired directly from you or sourced from our trusted third-party marketing partners and affiliates, strictly provided that such entities have secured your explicit consent or established another valid legal basis for sharing this data with us.

Third-Party Marketing Partners

To promote our Games across external media networks, we engage various third-party marketing and advertising partners. We may share specific data collected about you with these entities to facilitate these promotional campaigns on our behalf.

These partners assist in delivering targeted advertisements by combining the data we provide with information they have independently gathered from your interactions with other websites, apps, and services. By analyzing this aggregated dataset, our partners generate profiles and assumptions regarding your preferences to determine whether to serve you a DENGWANG TECHNOLOGY advertisement on external platforms.

By accepting this Privacy Policy and continuing to utilize our Services, you grant your consent—unless you actively opt out of targeted advertising as detailed in this section—for our marketing partners to collect and process your information. This includes utilizing your data to enhance their own advertising, targeting, and measurement systems in accordance with their respective privacy policies (e.g., Google, Adjust)

Disclaimer: Please note that this Privacy Policy does not govern the independent data collection and processing activities conducted by our third-party marketing partners.

Managing Your Marketing Preferences and Opting Out

You retain the right to withdraw your consent and manage your direct marketing preferences at any time. To exercise your choices regarding the promotional communications we send:

• Email Marketing: You may unsubscribe from promotional emails by utilizing the "unsubscribe" link provided at the bottom of any direct marketing communication, or by contacting our customer support team directly.

• Individual Channel Opt-Outs: Please note that if you have subscribed to multiple forms of marketing communications, you must submit separate opt-out requests for each distinct channel.

• Processing Time: Kindly allow a reasonable processing period (typically a few business days) for your opt-out request to be fully reflected across our systems.

Important Notice Regarding Targeted Ads: Please be aware that opting out of targeted advertising does not eliminate all advertisements. You will continue to encounter generic, non-personalized ads—including those for DENGWANG TECHNOLOGY Services—but these will no longer be tailored using your personal data.

Data Processed for Third-Party Advertising

To ensure that the third-party advertisements displayed within our Games are relevant to your interests, we process specific categories of your personal data as outlined throughout this Privacy Policy. The information utilized for delivering targeted advertisements includes:

• Technical Identifiers: Advertising identifiers (e.g., IDFA, GAID) and related technical data automatically collected from your device.
• Engagement Metrics: Data concerning the specific Games you play and your behavioral interactions across our Services.

Advertising partners

Upon accessing our Games or utilizing our Services, specific device identifiers and related technical telemetry are collected and transmitted to our advertising partners (e.g., Google , Adjust)to facilitate the technical delivery of advertisements to your device.

These partners may aggregate this transmitted data with information they have independently collected from your interactions with external services or third-party websites. This combined dataset is utilized to serve highly relevant, personalized advertisements within our Games, to refine their proprietary targeting and measurement algorithms, and for other purposes delineated in their respective privacy policies.

Subject to your explicit consent or applicable opt-in mechanisms regarding targeted advertising, your personal data will be processed in accordance with this section and the privacy frameworks of our partners. We strongly advise reviewing the privacy policies of these third-party advertising partners for comprehensive details regarding their data processing practices.

We utilize these technologies to facilitate our Services and securely collect telemetry from your device. Specifically, these tracking mechanisms empower us and our designated third-party advertising partners to:

• Device Authentication: Accurately recognize you and authenticate your specific device across sessions.

• Targeted Advertising: Deliver personalized and interest-based promotional content.

• Social Integrations: Facilitate seamless interactions between our Services and third-party social networks or platforms, strictly where you have expressly authorized such connectivity.

• Analytics and Performance: Monitor and analyze your engagement with our Websites (utilizing tools such as Google Analytics) to optimize user experience and platform functionality.

• Transaction Processing: Enable our authorized payment gateways to securely execute your purchase instructions.

• Service Personalization: Collaborate with third parties to tailor your experience, including automatically rendering our Services in your preferred localized language.

Your rights include, but are not limited to:

• Right of Access: You are entitled to request confirmation as to whether we are processing your personal data, and where applicable, to receive a copy of that information. To submit an access request, please contact us (e.g., with the subject line "Request for Data Access").

• Right to Rectification: We continuously endeavor to maintain accurate and current records of your personal data. Should you identify any inaccuracies or incomplete information within our records, please notify us, and we will promptly rectify the data.

• Right to Erasure (Right to be Forgotten): You possess the right to request the deletion of your personal data under certain circumstances. To initiate a permanent deletion request, please contact us (e.g., with the subject line "Request for Data Deletion").

You have choices regarding your data:

• Manage Ads Preferences: Reset or limit your advertising identifier in your device settings at any time.

• App Permissions: Control analytics or device‑info access through in‑app options or OS‑level privacy settings.

• Data Minimization: Clearing the app’s local data or reinstalling the game will remove stored technical logs and usage history on your device.

While local removals don’t affect our server‑side records (e.g., for purchase restoration), we’ll honor any reasonable request to delete non‑essential information that we hold.